Phase 1 - Discovery
During the discovery phase, I focus on understanding your business goals, target market, challenges, and other key factors to gain a deeper insight into your needs and define the scope of the project.
Phase 2 - Research
Once we've identified your business needs, I will conduct further research on the target market and gather inspiration to establish the visual direction for the project, which will be shared for feedback.
Phase 3 - Sketching
After compiling all my notes and insights from the discovery and research phases, I move on to the idea-sketch phase. This is where I filter through the good, the bad, and the ugly ideas, refining the project's visual identity and narrowing down the concepts to the most effective direction.
Phase 4 - Design
After creating a few sketches of the visual identity, I transition to bringing the design to life digitally. This phase is where the excitement really kicks in, as it involves a lot of creative exploration and visual experimentation to refine the concept.
Phase 5 - Pitch
After the design phase, I will present the ideas through a one-on-one presentation, either via call or in person, based on your preference. Once we've agreed on a direction, I will further refine and adjust the design, ultimately presenting the final concept along with mockups and a concise set of brand guidelines.
Phase 6 - Revisions
Following the final pitch meeting, I will provide three rounds of revisions before sending the final files. Any additional revision requests will incur a £25 fee per revision. Once the project is signed off and the files are delivered, no further revisions will be made unless there is an error on my part.
Emma Watkins - Brand Manager, Character.com
"Having worked with Ben on several projects, I can confidently say that he is both professional and friendly. He worked for us during a pivotal period when we refined our brand and developed new artwork to align with our existing brand guidelines. One of Ben’s strongest qualities is his attentiveness to feedback; he consistently puts in the effort to understand our ideas and bring them to life, executing his projects to a high standard."
Christina Banjo - Creative Director, Always Create
"I worked with Ben on a few branding and design projects, he communicates really well, understands the briefs and deliverables and works efficiently to provide ideas and solutions. I really like his ability to come up with new ideas that you would not have thought of. I highly recommend him for any future design and exploration projects."
Ethan Goslett - Frontman, The Fiends
"Ben played a key role in developing The Fiends' visual identity. He collaborated with the band, implementing ideas and creating designs aligned with our vision. Ben handled multiple design tasks across print, packaging, and digital media, consistently meeting deadlines. His proactive approach and ability to contribute new ideas helped progress the creative process. Overall, his work contributed to the band, and the results were well-received."
Alan Beddows - Area Manager, Marston's Pubs
"Ben was very friendly and understood what I was looking for in a re-branding for The Coach House. There was excellent communication throughout the process, and Ben's ideas were very creative and detailed, resulting in the design and branding we were looking for."
Tom Gamblin - Director of Digital Innovations, Evident
"Ben is a true expert in motion and dynamic animation, excelling with tight deadlines and brand development budgets. You are in great hands with Ben, and I highly recommend him for future projects."
Damian Macpherson - Lookout Creative Director, Rivington Hark & Swansea City Council
"On his first commission after graduation for Swansea City Council public engagement site 'Lookout,' he was a great collaborative individual to work with, going the extra mile; the results were very well received"
Contact
